Five ways lettering can get you some well-deserved recognition.
A brand identity system is the first step to establishing a strong and consistent visual presence. This package includes a custom logotype and variations, a color palette, typography, and a guide on how to apply these assets consistently across all marketing materials.
Packaging is placed at the center of the brand identity. I'll develop a clear brand strategy and a cohesive brand identity, use lettering to create impact, and deliver a functional yet sustainable design.
The steps to modernize your current logotype include a thorough analysis of the current logo, a review of the brand's goals and target audience, and the creation of a revised logotype that better reflects the brand and resonates with its audience.